We have another month of exciting crypto news and BitPay happenings, including some interesting new crypto data, an exceptional example of how to promote crypto on your website, and an overview of Litecoin, the newest cryptocurrency supported by BitPay. Don’t forget to check out our Merchant and Charitable Spotlight as well!
In This Issue:
BitPay in the Spotlight
- You may have already seen the announcement, but we’re now supporting Litecoin!
- Read about BitPay partners Glamnetic and Noémie, two female-focused brands, in Beauty and the Bitcoin: Female-focused brands accept crypto payments driving adoption
- Mastercard announced that it will enhance its card program for cryptocurrency wallets (like the BitPay Wallet) and exchanges to make it simpler for partners to convert cryptocurrency to traditional fiat currency. Read the announcement here.
- In a new PYMNTs eBook, 46 C-suite executives spoke about what the world will look like as recovery rolls on and the next iteration of normal rolls out. In this excerpt, our General Counsel and Chief Compliance Officer, Eden Doniger discusses why companies need to adopt a “compliance-first strategy” when implementing a cryptocurrency strategy. Read the eBook here.
- The new data that we collaborated on with PYMNTs tells us that 60% of cryptocurrency users want merchants to offer payment discounts. Learn more in the cryptocurrency payments playbook here.
- We’re thrilled that Newegg has become the first major online retailer to accept the Litecoin (LTC) cryptocurrency as a payment method, via the BitPay platform. Read more here.
- As crypto firms become eager for more regulation, our General Counsel and Chief Compliance Officer, Eden Doniger discusses how more regulation will help crypto become more firmly entrenched in retail and commercial settings. Find out more here.
- BitPay Prepaid Mastercard users can now add their card to Google Wallet and can make secure contactless purchases in-app, online, and in-person using Google Pay. Read the announcement here.
Other Industry News
Here’s a list of some of the most significant happenings in crypto over this past month:
BitPay Bids Welcome to New Businesses
It’s our monthly pleasure – and great honor – to welcome aboard new BitPay partners using our products and services. We’re excited to announce our partnerships extending into the real estate business, as well as a top-ranked restaurant. Please join us in saying hello to these new, exceptional members of the BitPay family!
- Ashford.com – Online Store For Luxury Watches (Online Checkout)
- Condos.com – Online Real Estate Marketplace (Email Billing and Payouts)
- NAAMA Studios – Tattoo Removal Experts (Email Billing)
- Sonic Electronix – Online Shopping Destination For Auto Electronics (Online Checkout)
- The Bristol – Top Ranked Chicago Restaurant (Email Billing and Checkout App)
BitPay Merchant Spotlight: Takeaway.com
Takeaway.com is the leading online food delivery marketplace in Continental Europe, connecting tens of millions of consumers with over 580,000 local restaurants through its app and website in 14 European countries, Israel, Canada and New Zealand.
Headquartered in Amsterdam, they facilitate online ordering, payment and occasionally, fulfillment of orders. Utilizing a hybrid model ensures consumers have the widest possible variety of restaurants to order from.
We’re proud to call Takeaway.com a partner since 2013 and wish them lots of continued success.
BitPay Merchant Shout-outs
A BitPay merchant since 2018, The Wikimedia Foundation makes it easier for everyone to share what they know by keeping Wikipedia and Wikimedia sites fast, reliable, and available to all. They protect the values and policies that allow free knowledge to thrive. They build new features and tools to make it easy to read, edit, and share from the Wikimedia sites. Above all, they support the communities of volunteers around the world who edit, improve, and add knowledge across Wikimedia projects. To support this amazing cause, please visit their website here.
Word of the Month: LTC – Litecoin
Litecoin may not be as well known as Bitcoin, but it’s been growing in popularity and is currently one of the 11 cryptocurrencies accepted by BitPay. Now valued at $170 with a total market cap exceeding $11 billion, Litecoin is an open-source, fully decentralized, peer-to-peer Internet currency that enables instant, near-zero cost payments to anyone in the world. Compared to other leading math-based currencies, Litecoin features faster transaction confirmation times and improved storage efficiency. It is also capable of handling higher transaction volumes than Bitcoin.
To learn more about Litecoin, visit https://litecoin.org/.
Marketing Spotlight: DavidSW Watch
This month we’re highlighting DavidSW, a BitPay merchant partner since 2016 that is exemplifying an exceptional approach to marketing crypto payments on their website. DavidSW has been in the business of buying and selling authentic, luxury watches for the past 11 years. Over the last few months, they’ve enhanced their crypto marketing tactics to increase watch sales with crypto payments. Not only did they add a large “We Accept Crypto” homepage image on their website, but they also included a similar mention with the BitPay logo further down on the page. Additionally, they have a “learn more” page that explains how to pay with crypto.
This is the perfect example of what can to be done to create awareness, educate customers and make crypto acceptance mainstream. Want ideas on how to do the same or share your existing marketing campaigns with us? Submit your questions or marketing campaigns to marketing@bitpay.com.
Did You Know?
BitPay currently accepts 11 cryptocurrencies including Bitcoin (BTC), Bitcoin Cash (BCH), Dogecoin (DOGE), Ethereum (ETH), Litecoin (LTC), Wrapped Bitcoin (WBTC), and 5 USD-pegged stable coins (GUSD, USDC, PAX, DAI, and BUSD). The total market cap of these exceeds $1.3 trillion, accounting for more than 70% of the global crypto market cap.
Download the BitPay payment marks here.
2021 Cryptocurrency Payments Report
In a survey of over 8,000 U.S. consumers, PYMNTS found that 60% of cryptocurrency owners would be eager to use crypto for payments if doing so unlocked discounts — and even 23% of non-holders say the same. Learn more about what merchants need to do to seize this untapped opportunity in the Cryptocurrency Payments Playbook: Cryptocurrencies Gain Momentum As A Payment Option.
Now we have one other month of thrilling crypto information and BitPay happenings, together with some fascinating new crypto knowledge, an distinctive instance of the way to promote crypto in your web site, and an outline of Litecoin, the latest cryptocurrency supported by BitPay. Don’t neglect to take a look at our Service provider and Charitable Highlight as effectively!
In This Problem:
BitPay within the Highlight
- You might have already seen the announcement, however we’re now supporting Litecoin!
- Examine BitPay companions Glamnetic and Noémie, two female-focused manufacturers, in Magnificence and the Bitcoin: Feminine-focused manufacturers settle for crypto funds driving adoption
- Mastercard introduced that it’s going to improve its card program for cryptocurrency wallets (just like the BitPay Pockets) and exchanges to make it less complicated for companions to transform cryptocurrency to conventional fiat forex. Learn the announcement right here.
- In a brand new PYMNTs eBook, 46 C-suite executives spoke about what the world will appear to be as restoration rolls on and the following iteration of regular rolls out. On this excerpt, our Common Counsel and Chief Compliance Officer, Eden Doniger discusses why firms must undertake a “compliance-first technique” when implementing a cryptocurrency technique. Learn the eBook right here.
- The brand new knowledge that we collaborated on with PYMNTs tells us that 60% of cryptocurrency customers need retailers to supply fee reductions. Study extra within the cryptocurrency funds playbook right here.
- We’re thrilled that Newegg has turn into the primary main on-line retailer to just accept the Litecoin (LTC) cryptocurrency as a fee methodology, through the BitPay platform. Learn extra right here.
- As crypto companies turn into longing for extra regulation, our Common Counsel and Chief Compliance Officer, Eden Doniger discusses how extra regulation will assist crypto turn into extra firmly entrenched in retail and industrial settings. Discover out extra right here.
- BitPay Pay as you go Mastercard customers can now add their card to Google Pockets and might make safe contactless purchases in-app, on-line, and in-person utilizing Google Pay. Learn the announcement right here.
Different Trade Information
Right here’s a listing of among the most important happenings in crypto over this previous month:
BitPay Bids Welcome to New Companies
It’s our month-to-month pleasure – and nice honor – to welcome aboard new BitPay companions utilizing our services and products. We’re excited to announce our partnerships extending into the actual property enterprise, in addition to a top-ranked restaurant. Please be a part of us in saying hiya to those new, distinctive members of the BitPay household!
- Ashford.com – On-line Retailer For Luxurious Watches (On-line Checkout)
- Condos.com – On-line Actual Property Market (E-mail Billing and Payouts)
- NAAMA Studios – Tattoo Elimination Specialists (E-mail Billing)
- Sonic Electronix – On-line Purchasing Vacation spot For Auto Electronics (On-line Checkout)
- The Bristol – High Ranked Chicago Restaurant (E-mail Billing and Checkout App)
BitPay Service provider Highlight: Takeaway.com
Takeaway.com is the main on-line meals supply market in Continental Europe, connecting tens of thousands and thousands of customers with over 580,000 native eating places by way of its app and web site in 14 European international locations, Israel, Canada and New Zealand.
Headquartered in Amsterdam, they facilitate on-line ordering, fee and infrequently, achievement of orders. Using a hybrid mannequin ensures customers have the widest attainable number of eating places to order from.
We’re proud to name Takeaway.com a accomplice since 2013 and need them numerous continued success.
BitPay Service provider Shout-outs
A BitPay service provider since 2018, The Wikimedia Basis makes it simpler for everybody to share what they know by retaining Wikipedia and Wikimedia websites quick, dependable, and obtainable to all. They shield the values and insurance policies that enable free data to thrive. They construct new options and instruments to make it straightforward to learn, edit, and share from the Wikimedia websites. Above all, they help the communities of volunteers all over the world who edit, enhance, and add data throughout Wikimedia initiatives. To help this superb trigger, please go to their web site right here.
Phrase of the Month: LTC – Litecoin
Litecoin is probably not as effectively referred to as Bitcoin, nevertheless it’s been rising in recognition and is presently one of many 11 cryptocurrencies accepted by BitPay. Now valued at $170 with a complete market cap exceeding $11 billion, Litecoin is an open-source, totally decentralized, peer-to-peer Web forex that permits immediate, near-zero value funds to anybody on the earth. In comparison with different main math-based currencies, Litecoin options quicker transaction affirmation instances and improved storage effectivity. Additionally it is able to dealing with increased transaction volumes than Bitcoin.
To be taught extra about Litecoin, go to https://litecoin.org/.
Advertising Highlight: DavidSW Watch
This month we’re highlighting DavidSW, a BitPay service provider accomplice since 2016 that’s exemplifying an distinctive strategy to advertising and marketing crypto funds on their web site. DavidSW has been within the enterprise of shopping for and promoting genuine, luxurious watches for the previous 11 years. Over the previous couple of months, they’ve enhanced their crypto advertising and marketing ways to extend watch gross sales with crypto funds. Not solely did they add a big “We Settle for Crypto” homepage picture on their web site, however additionally they included the same point out with the BitPay emblem additional down on the web page. Moreover, they’ve a “be taught extra” web page that explains the way to pay with crypto.
That is the right instance of what can to be executed to create consciousness, educate prospects and make crypto acceptance mainstream. Need concepts on the way to do the identical or share your current advertising and marketing campaigns with us? Submit your questions or advertising and marketing campaigns to advertising and marketing@bitpay.com.
Did You Know?
BitPay presently accepts 11 cryptocurrencies together with Bitcoin (BTC), Bitcoin Money (BCH), Dogecoin (DOGE), Ethereum (ETH), Litecoin (LTC), Wrapped Bitcoin (WBTC), and 5 USD-pegged steady cash (GUSD, USDC, PAX, DAI, and BUSD). The entire market cap of those exceeds $1.3 trillion, accounting for greater than 70% of the worldwide crypto market cap.
Obtain the BitPay fee marks right here.
2021 Cryptocurrency Funds Report
In a survey of over 8,000 U.S. customers, PYMNTS discovered that 60% of cryptocurrency house owners could be keen to make use of crypto for funds if doing so unlocked reductions — and even 23% of non-holders say the identical. Study extra about what retailers must do to grab this untapped alternative within the Cryptocurrency Funds Playbook: Cryptocurrencies Acquire Momentum As A Cost Possibility.
