The great digital shift has extended well beyond the confines of commerce — and with mobile devices in their hands and apps on offer, consumers want to manage their healthcare with high-tech tools.
As detailed in the latest Generation HealthTech report, done in conjunction between PYMNTS and Rectangle Health, out of more than 2,200 individuals surveyed, 76 percent of respondents said they are “very” or “extremely” interested in using at least one digital method to track their health and help them manage interactions with their providers.
See also: Generation HealthTech report
A separate, recent study, Connected Healthcare: What Consumers Want from their Healthcare Customers Experiences (also a collaboration between PYMNTS and Rectangle) found that nearly two-thirds of younger respondents cited interest in digital interactions centered on email and text notifications about appointments. Roughly the same percentage would be interested in receiving test results through digital conduits.
The interest is so great that consumers would be willing to switch providers, according to the data. More than 65 percent of younger consumers – specifically, bridge millennials – said they’d be willing to switch to providers that offer digital healthcare management options.
As for paying for it all, healthcare can be a significant expense, and consumers want some flexibility in how and even when they pay. That’s especially true of the younger generations, and especially true in using tech to help manage the expenses tied to healthcare. The data found that 73 percent of bridge millennials and younger patients would be interested in payment plans.
The Playbook notes, too, some hallmarks of healthcare management tools that consumers expect: Millennial consumers are accustomed to online experiences that prioritize frictionless interactions and simplicity.
The nice digital shift has prolonged effectively past the confines of commerce — and with cell gadgets of their palms and apps on provide, shoppers wish to handle their healthcare with high-tech instruments.
As detailed within the newest Era HealthTech report, carried out in conjunction between PYMNTS and Rectangle Well being, out of greater than 2,200 people surveyed, 76 p.c of respondents mentioned they’re “very” or “extraordinarily” keen on utilizing not less than one digital methodology to trace their well being and assist them handle interactions with their suppliers.
See additionally: Era HealthTech report
A separate, latest research, Linked Healthcare: What Customers Need from their Healthcare Prospects Experiences (additionally a collaboration between PYMNTS and Rectangle) discovered that almost two-thirds of youthful respondents cited curiosity in digital interactions centered on electronic mail and textual content notifications about appointments. Roughly the identical share could be keen on receiving take a look at outcomes via digital conduits.
The curiosity is so nice that customers could be keen to change suppliers, in accordance with the info. Greater than 65 p.c of youthful shoppers – particularly, bridge millennials – mentioned they’d be keen to change to suppliers that supply digital healthcare administration choices.
As for paying for all of it, healthcare could be a vital expense, and shoppers need some flexibility in how and even once they pay. That’s very true of the youthful generations, and very true in utilizing tech to assist handle the bills tied to healthcare. The info discovered that 73 p.c of bridge millennials and youthful sufferers could be keen on cost plans.
The Playbook notes, too, some hallmarks of healthcare administration instruments that customers anticipate: Millennial shoppers are accustomed to on-line experiences that prioritize frictionless interactions and ease.